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  In line with the aim of corporate social responsibility, Atlas Battery conducted a public service campaign at the Defence Sunday Bazaar where anyone wishing to get the battery and the electrical system of his car checked was provided service free of cost irrespective of the brand of the battery installed in his or her car.

ABL is always aggressively pursuing new ways to serve the needs of the consumers better, and in line with that vision, Atlas Battery has recently test-marketed a new type of battery, which is set to become the industrial standard amongst the car manufacturers in the near future.